Transforming brands

We are an independent design company, creating unique, cutting-edge brand experiences for global companies and smart local businesses. We drive transformation by cultivating creativity, led by strategy, expressed by design.


We build meaningful brands and powerful experiences to radically innovate businesses. With our flexible, dedicated team of experts, we collaborate with some of the world’s best-known brands. We also create entirely new brand identities from the ground up — across a various set of industries, geographies and cultures.

Brand Core

Brand Purpose & Vision
Strategic Positioning
Brand Character & Behavior
Brand Architecture
Visual Systems
Logo & Keyvisual Design
Brand Language
Custom Typefaces
Icons & Illustrations
Custom Imagery
Brand Trainings

Brand Experience

Customer Experience Design
Digital Products
Campaign & Content
Employer Branding
Animation & Motion Graphics
Packaging & Product Design
Retail & Spacial
Print & Editorial Design
Information Design
Brand Governance

Brands we worked with

Selected awards

Find us

Lit Design Studio
Auguststraße 19
D–10117 Berlin

Contact us
+49 (0)30 235 270 77
+49 (0)176 20 661 551

Join us

If you’re interested –
drop us a line.